Nearly two-thirds (62%) of adult Hispanics in the US speak English or are bilingual, according to a recent Pew Research Center study. How this breaks down:
- 36% are bilingual
- 25% mainly use English
- 38% mainly use Spanish
What does this mean for the future of Spanish and English usage in US Hispanics? Pew reports that, according to Census Bureau projections, “the share of Hispanics who speak only English at home will rise from 26% in 2013 to 34% in 2020. Over this time period, the share who speak Spanish at home will decrease from 73% to 66%.”
It looks like English is going to increase in importance as a primary language for US Hispanics. But Spanish will continue to have value to Hispanics, and to marketers to reach out to them.
Are you foresting the usage of Spanish in the next generation of US Hispanics?
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- A majority of English-speaking Hispanics in the U.S. are bilingual « NewsTaco
- A majority of English-speaking Hispanics in the U.S. are bilingual || Pew Research Center